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PRODUCTS NEWS

Are You a Trendsetter or a Trend Follower? Are you interested in professional hair care products? Have a look into PRODUCTS NEWS in NEWS tab. You’ll be up to date with top products, innovations, new recipes and treatments.

SELF CARE IS SOUL CARE – PRIME, CREATE AND EXTEND. COMMENTS FROM JOANA NEVES, EDITORIAL DIRECTOR AT ALTERNA EUROPE

For 2022 a big focus for all of us should be self-care. Self-care is soul care and is an act of kindness to ourselves and something that we should always make time for. As salon owners and stylists, self-care is something we should be widely promoting to our clients. Client’s want to come into the salon to feel pampered, refreshed and rejuvenated and leave looking and feeling good. Providing clients with an excellent self-care experience is part of our role and when a client visits the salon, we should ensure to promote products that will help improve their self-care experience in the salon. We should also discuss with our clients products that they can take to use at home to provide themselves with some much needed ‘me time’ and to keep their hair looking and feeling good until the next appointment.

Conducting a Hair Detox ALTERNA Europe

As we are in the midst of winter, clients and stylists hair alike, has survived another incredibly busy party season. With over use of heat products, over exposure to natures elements, albeit hot and cold, excess styling and of course extensive product use, it is fair to say that January calls for a full hair detox.

THE 4 PRODUCTS FOR ALL YOUR WINTER HAIR NEEDS

Winter is just around the corner and can have serious side effects from going between being outside in the cold weather to inside with the heating on! Our hair needs as much TLC in the form of good quality hair products to keep it looking and feeling its best, free from damage, split ends and frizz and instead, smooth, soft and full of shine! Here are winter 2020 hair must haves…

Siren Luxury Hair & Personal Care

Siren Luxury Hair and Personal Care Products has announced it’s launch within the UK hairdressing and beauty markets. Founded by award winning bridal artist and educator Sheree Thompson, the new product range aims to provide stylists and consumers with luxury, professional products which leaves hair and skin looking and feeling healthy and revitalised.

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