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As one of the most significant events in the hairdressing and barbering calendar, Salon International is an important platform to showcase Takara Belmont’s world-class equipment. 2019 has special significance as it marks the 60th anniversary of the company’s arrival in the UK. A!er forming in Japan in 1921, Takara Belmont’s aspirations to transform the global industry started in earnest in 1959 as it arrived in London.

As the capital of hairdressing, fashion and design, London set the company on a new course that revolutionised its approach to design whilst integrating advanced electronics to set new equipment precedents and refine customer experiences to unexpected levels of comfort and luxury.

This approach is showcased at Salon with the introduction of the Hair Lab; a new scientific zone that symbolises the company’s application of technology to hair care equipment. “Technology continues to transform our chairs, backwash equipment and shampoo systems into multi-functional experiences, but we’ve innovated in the field of hair care too,” says Katie Wrighton, National Sales Manager at Takara Belmont. “Most notably, our RollerBall F and Spa Mist II processors and the Yume Series have revolutionised colour, treatment and chemical services and outcomes, as well as boosting revenues for salons,’

With luxury motorised chairs and the Yume spa-zone tempting visitors to an advanced treatment experience, the elevation of grooming, hairdressing and treatment services will be ably demonstrated by Takara Belmont and its partners. Renowned barbershop owner and educator Mike Taylor, Francisco’s Hair Salon and Gio The New Kid will be among those presenting live barber demonstrations.

With Vintage Alt representing one of the companies most recent styling chair collections, traditional icons including the Apollo 2 and Legacy 95, and with their team on hand to discuss the company’s

Salon Design Service, visitors can expect a warm welcome on stand No. N126.

“In addition to showcasing our products and services, we have a range of exclusive show offers and a VIP competition where one lucky winner will win a Hot Cabi towel warmer or a D-Stool each day!” says Katie.

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